Monday, December 3, 2007

Mommy Baby

Everybody is doing children’s clothes these days – from D&G to Marni to Converse. Brands want to cash in on all the yummy mummies out there who want their little ones to look just as yummy. Really, if mummy and baby are equally yummy, why shouldn’t they wear the same outfit? (And no, we’re not talking about t-shirts with fuzzy teddy bears for mummy.) Here are a few brands that pull it of without making either generation look ridiculous.

Comptoir des Cotonniers, with their Mother/Daughter ad campaign, shows us how good, and appropriate, their styles look on all generations from Grandmommy to her four-year-old granddaughter. Their children’s styles, adapted from their adult collection, include empire-style tie front dresses in jersey, tunic-y blouses in prints or white on white embroidery, skirts with pleats or big pockets with ribbon ties at the waist, and jeans. And you know what, they’re really cute for the little ones even if you’re too shy to go the matching route.

Zadig & Voltaire makes their skinny jeans, printed blouses and sweatshirts adorned with raw-edged skull and crossbones appliqués, and their adorable ballet flats, in little sizes if that’s more your style. Don’t forget, here you can find things for Daddy too, in the same color groups and materials as the rest of the family.

Last, a story, just so you don’t think it’s a French thing. Late August. Granvía Sur Mall shortly after stores open. I whiz into Zara to check out the collection before hitting H&M. Those two women rifling through the sweater display at the front of the children’s section look familiar. “Olivia,” I call out, “caught red handed.” She’d gotten back from vacation the night before and having received word from a friend about the great professor cardigans in brights that she’d gotten for herself and her daughters, Olivia called her sister and there they were, H&M bag already in hand. In the girl’s section you’ll find tunics like the black velvet – add a polka-dot turtleneck for fun, or their seersucker stripe in blue, pink or beige. Besides the cardigans, there are all-cotton turtleneck sweaters with puffed sleeves and these little capelet-cardigans. Venturing into the boy’s section you’ll find unlined corduroy blazers worth digging for. And here, there’s always a small price to pay for big style.

Comptoir de Cotonniers:
Diagonal 580
tel. 93 414 4654
Consejo de Ciento 302
tel. 93 467 2874

Zadig & Voltaire:
606 Avda. Diagonal
tel. 93 209 22 15
M-F: 10:30 - 20:30
Sat. 11 - 20:00

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